Pidgin Languages for Marketing & Advertisement

What are Pidgin languages?

Pidgins are blended tongues that were brought into use because of necessity. They combine two languages to facilitate communication where it would otherwise be impossible. Ethnologue lists 16 pidgin languages with speakers all around the globe. Nigerian Pidgin English, for instance, has about 75 million speakers in Nigeria, Haitian Creole has 12 million speakers, and Jamaican Creole has 3.2 million.

Leveraging Pidging Languages

What then, prevents this from being embraced by the market, say by the food and beverage industry, for instance? Food is an inherent part of any culture and has unwavering linguistic ties with the pidgin, just as it does with other languages.

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